An injection of fresh marketing thinking for any brand. Backed by 20+ years experience as Google marketing directors.
Whatever marketing challenge you're facing - whether you're a startup building a new brand or a mature business launching a major new product - sometimes an injection of fast, fresh thinking can be just what's needed.
At UNSTUCK, we’ve taken our 20 years of experience as Google marketing directors and baked it into a simple model that can supercharge any business.
Working alongside you and your team, we can add a unique blend of brand strategy and growth marketing expertise. We’ve helped grow many of Google’s most loved products, driving usage and revenue across the globe.
How we can help
We can easily plug into your teams - from short sprints to deeper collaborations - and our fast and flexible ways of working can help any brand in any market.
People enjoy working with us because we thrive on collaboration, we inspire teams and we create solutions that deliver measurable growth.
We have two main ways of working to give our clients the most impact - Sprints and Collaborations. These are super flexible and depend upon a deep understanding of your brief:
Sprints
Time constrained
Quick solutions
Actionable ideas
Collaborations
Development of insights, ideas and strategic models
Creation of go-to-market plans to drive usage and revenue
Test & learn with brand positioning and marketing ideas
What we can help with
Here are some of the marketing problems we know how to solve:
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We know how to help people relate to and understand new technologies like AI so that “the extraordinary feels ordinary”. We were the team who drove widespread adoption of the Google Search app and the Google Assistant.
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Building meaning and emotion into a new product or a brand idea is something we did repeatedly at Google. We helped to humanise Google Search and Maps in the UK, Germany and France through film, activations, product marketing and partnerships.
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Helping people discover the everyday utility of new products and features starts with deep user insights. When we launched the Google Assistant on mobile, we used data science to identify strong use cases and then brought these to life through contextual ads that created high levels of engagement.
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Building scalable marketing strategies that deliver growth needs an integrated go to market strategy that’s different and measurable. We’ve done everything from doubling B2B revenue for Google Workspace through to bringing millions of new people to use Google Search in new markets.
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Landing your brand in a new market with authenticity means rethinking how you communicate. We were the marketing leads who found the right ways to translate Google Search into the culture of Sub-Saharan Africa and expanded Google’s Cloud business globally.
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Driving adoption and revenue growth with B2B products involves connecting how people ‘feel’ about a brand alongside the functional benefits. We have worked across a wide range of categories where we’ve injected emotion into highly functional products like Google Docs.
What others say
“Dave and Graham are two of the best marketing minds I have worked with at Google and when they combine forces you can expect novel ideas and measurable impact.”
Torsten Schuppe, VP Marketing, Google
“Graham and Dave are active listeners and, very rare in people of such talent, humble and open minded to bring all ideas to the table.”
Viktoria Tchoudakov, VP Marketing, ZOE
“Graham and Dave are great - but even better together. They solve problems fast and help teams find new perspectives and solutions.”
James Elias, Former UK Marketing Director, Google
"Over the years, Dave and Graham have inspired my teams to think big and take bold steps. When they work as a team, they always deliver outsized impact.”
Raphaël Goumain, Global CMO, Decathlon
Who we are
We think big, work fast and bring your teams along on the journey.
We believe in the power of listening and the impact of fast prototyping.
We’re connected to a strong network of talent - from researchers to content creators.
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Dave is a senior commercial marketing leader with a track record of building talented teams, creating effective marketing strategies and delivering profitable growth.
Having spent 15 years leading Google’s marketing teams, Dave established an effective blend of brand strategy and growth marketing. During this time he launched Google’s Cloud business and helped the first 5 million businesses to ‘Go Google’. Upon returning from California, he built Google’s EMEA Brand Studio, winning a D&AD pencil and several Webby awards. Dave then went on to lead Google’s EMEA consumer marketing organisation across 65 markets where he delivered profitable growth for products like Search and Maps across Europe, the Middle East and Sub-Saharan Africa.
LinkedIn ⌝
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During his 8 years as Director of Marketing at Google, Graham helped Google become one of the most loved brands in the UK and EMEA.
He led brand and creative strategy for Search, Pixel and Brand Reputation across film, digital and activation - winning multiple awards including ‘Cannes Creative Marketer of the Year’.
In 2021, he joined Abcam PLC, the global Life Science brand where he led their new brand repositioning, creative strategy, PR and social content approach.
Graham is a Marketing Trustee for ‘Sport in Mind’, the mental health charity, and one of Campaign’s Top 100 marketers.
LinkedIn ⌝
Get in touch
If you’d like to chat, get in touch:
dave@unstuck.london ⌝
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86-90 Paul Street, London, EC2A 4NE, UK
Registered in England & Wales: 15657762
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